Warning message

ResponsiveMultiLevelMenu (codrops) style requires jQuery library version 1.7 or higher, but you have opted to provide your own library. Please ensure you have the proper version of jQuery included. (note: this is not an error)

Radio ITVT: "The Attribution Effect" at TVOT NYC 2018

ITVT is pleased to present an audio recording of the TVOT NYC 2018 session, "The Attribution Effect: How Advanced ROAS Analysis Will Change More than Just Media Buying" The session was described in the show brochure as follows: "Attribution, though still in many respects in an early stage of evolution, is transforming how advertising is bought and measured, as well as valued.

Radio ITVT: "Envisioning the Evolution of the TV UX" at TVOT NYC 2018

ITVT is pleased to present an audio recording of the TVOT NYC 2018 session, "Envisioning the Evolution of the TV UX." The session was described in the show brochure as follows:

Radio ITVT: T Time Discusses Boom in Antenna TV and ATSC 3.0 Rollout

New data shows antenna TV use is on the rise, particularly among people already watching Internet TV. ATSC 3.0 promises to bring broadcast TV into the Internet family. When will it arrive?

Tim Hanlon, CEO of the Vertere Group, joins us this week as we look at the present and future of TV broadcasting in America.

Chapter 1: Britbox arrives in the UK (1:30)

Radio ITVT: "Machine Learning and Artificial Intelligence for the OTT Universe"

ITVT is pleased to present an audio recording of the TVOT NYC 2018 session, "Machine Learning and Artificial Intelligence for the OTT Universe." The session was described in the show brochure as follows:

Radio ITVT: T Time Discusses AI in Media with Iris.TV CEO

Field Garthwaite, CEO of IRIS.TV discuss how the company leverages data and AI to help companies optimize the performance of their video assets.

Chapter 1: About iris.tv (1:30)

Field Garthwaite, CEO of iris.tv, talks about how his company is a video personalization and programming platform. It is like a brain sitting atop a client’s infrastructure that closes the loop between video performance and provider optimization.

Chapter 2: How AI can help with processing the data (3:00)

Chapter 3: How to measure the performance of video assets (5:00)

Radio ITVT: Interview: Jana Henthorn, CEO of The Cable Center

Jana Henthorn is CEO of The Cable Center, an organization which describes its mission as "tell[ing] the story of the cable industry, highlighting for the global community the significant contribution made to technology, society and culture." In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Henthorn discusses this mission and how it will evolve going forward; describes the work of The Cable Center's "Intrapreneurship Academy" and the organization's C5 (Cable Center Customer Centric Consortium) initiative; describes the challenges she believes the cable industry will face

Radio ITVT: "Scaling Advanced Television" at TVOT NYC 2018

ITVT is pleased to present an audio recording of the TVOT NYC 2018 session, "Scaling Advanced Television" The session was described in the show brochure as follows:

Radio ITVT: "Networks Embracing Digital Innovation" at TVOT SF 2018

ITVT is pleased to present an audio recording of the TVOT NYC 2018 session, "Networks Embracing Digital Innovation." The session was described in the show brochure as follows:

Radio ITVT: "T Time" Discusses Bandersnatch’s Impact on Storytelling via Netflix

Netflix’ first interactive show Black Mirror: Bandersnatch has made quite a splash. It has already attracted a lawsuit. How did the story work, what was the experience like, and can the approach be used elsewhere?

In this episode of "T Time," Tracy Swedlow (Radio ITVT) and Colin Dixon (nScreenMedia) discuss Black Mirror: Bandersnatch with interactive TV expert Nick DeMartino.

Chapter 1: About Bandersnatch (1:45)

Chapter 2: Some completely new approaches by Bandersnatch creator (5:40)

Chapter 3: Limitations of the approach (9:20)

T-Time: TVOT NYC 2018 Highlights; LG's Head of North American Smart TV

We're pleased to present another episode of "T Time," a regular podcast featuring news and analysis of the latest developments in advanced TV and video. A joint project between ITVT and nScreenMedia, "T Time" is hosted by ITVT's Founder and Editor-in-Chief, Tracy Swedlow, and nScreenMedia's Founder and Chief Analyst, Colin Dixon.

In this week's episode, we review TVOT NYC 2018, which took place last week at the SVA Theatre in Manhattan's Chelsea district. In addition, we discuss the future of smart TV with Matt Durgin of LG.

Subscribe to Front page feed